What are;

1.the issues raised by media ownership in contemporary media practice;
2. the importance of cross media convergence and synergy in production, distribution and marketing;
3. the technologies that have been introduced in recent years at the levels of production, distribution, marketing and exchange;
4. the significance of proliferation in hardware and content for institutions and audiences;
5. the importance of technological convergence for institutions and audiences;
6. the issues raised in the targeting of national and local audiences (specifically, British) by international or global institutions;
7. the ways in which the candidates’ own experiences of media consumption illustrate wider patterns and trends of audience behaviour

Overview of Institutions and Audiences

Institutions and audiences from Vicky Casson

Easter work

Revision for Film Industry

Consider the following;

1. Have you got contrasting films you can use as case studies e.g. big budget Hollywood v low budget British indie which allow full range of issues to be discussed?

2. Have you got contemporary examples - the best are almost always live case studies of films on release at the moment so that the material is out there to be grabbed (marketing, distribution, exhibition data, etc)?

3. Can you grasp the seven bullet points from p.19 of the spec, from which all exam questions will be drawn?

Candidates should be familiar with:


the issues raised by media ownership in contemporary media practice;
the importance of cross media convergence and synergy in production, distribution and marketing;
the technologies that have been introduced in recent years at the levels of production, distribution, marketing and exchange;
the significance of proliferation in hardware and content for institutions and audiences;
the importance of technological convergence for institutions and audiences;
the issues raised in the targeting of national and local audiences (specifically, British) by international or global institutions;
the ways in which the candidates’ own experiences of media consumption illustrate wider patterns and trends of audience behaviour.

4. Can you articulate concepts and use examples to support those in a systematic way?

If you can do all the above and write for 45 mins you will do well. You need to grab material you can access easily and practise analysing and contextualising it within the concepts of audience and institutions.

Current statistics, top films in UK 2013

Find these statistics on the original page here

The cinema exhibitors website

Excellent resource for looking at the current situation of cinema in the UK here

Film distrbution in the UK

Look here

for a step by step guide to Film Distribution in the UK.

You should read this article and make notes on your blog.

The whole site is very informative for your studies, see link here

Long but really insightful out line of the British Film Forever project from the BFI

Read here

With over £26m to invest in 2013, the BFI Film Fund is the UK’s largest public investor in film – supporting first-class film-making through development and production, to distribution and international sale